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Monday, May 21, 2012

Israeli rock band's song in Fiat ad


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A new TV commercial of the Fiat car manufacturer chose to feature a song by the Israeli hard rock band, Hayehudim, known overseas as IUDM. The song "You Hurt Me Anyway" is the English version of a song from the band's 2007 album, "Forte." The ad was released online several weeks ago, and is expected to be broadcast on US television, in spite of the fact it is in Italian. The band's PR office said the commercial was made in Italian to maintain its authenticity, since Fiat is an Italian car.
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